SEO (Search Engine Optimization)

About

Search Engine Optimization (SEO) basically helps in digital marketing and it is practiced to increase not only the quantity but also the quality of traffic reaching to your website through the results of search engines. It is a simple set of methods and techniques designed to make sure the content you create is fine-tuned and ready to be judged by the mighty power of search engines like Google and Bing etc. This course will let you understand and grab the techniques to rank the websites on major search engines. You will also learn how certain content such as text, images, videos and local listings are displayed and ranked based on what the search engine considers most relevant to users. SEO is all about attracting visitors who are not random website users but are those super specific users who are really interested in the information or products listed on target website/social media. This SEO course will allow you to study and dive into basic concepts of SEO, conduct competitor analysis, learn core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid penalization from search engines.

Meet The Trainer

Rashid Mehmood (CEO ZDTS)

Mr. Rashid is a certified Digital and Social Media Marketing specialist in Pakistan. He is a keen Tech. an entrepreneur who has successfully run 5 tech companies in the last 12 years. At present, he is working as a CEO of ZDTS in one of the prestigious private Software house in Islamabad. His formal education is a graduate from VU. BS level is in the field of computer science. He has worked for multi-billion dollar corporate organizations in Pakistan and foreign on various marketing roles. He believes in the digital transformation of the society by providing easy, meaningful and masses oriented solutions to the community of Pakistan. He is an accomplished trainer of Digital and Social Media Marketing, Mapping Customer Journey, Marketing and Technology and Big Data in Marketing. He has served as consultant and trainer of various local and international organizations.

Batch Duration: 12 Weeks

Videos Duration: 24 hours

Start Date: 01 Aug 2018

Fee: Free of Cost

Who can Join: Everyone

Enrolled Trainees: 14213

Video Medium: Urdu & English

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